About us

Bladez Toyz are an international company, specialising in the design, development, manufacture and distribution of cool, innovative and must-have toys.

Founded in 2007 by Iain Morgan, Bladez Toyz won the ITV start-up business competition and reality TV show Tycoon, receiving investment from Peter Jones as a prize.

Today, the collection of toys developed in the secretive Bladez Makerlab can be found all over the world in leading markets including EMEA, North America, LATAM, Australia and New Zealand.

The full product range expands multiple toy categories, including Radio Control, Boys, Outdoor, Gifts and now Pre-School!


 OEM Design and Inventors

Bladez Toyz have a strong OEM background, designing toys for not just their own brand, but also many others including Chad Valley, Animal Planet, Star Wars, Minions, Disney, VW, Thunderbirds, Thomas & Friends, Peppa Pig and Teletubbies! Send us your ideas for new products at inventors@bladeztoyz.co.uk